Glasgow-based ISP Brillband, which at its launch last year (here) chose to quirkily describe itself as the “world’s first … app-based broadband provider“, has secured an additional £475k investment from “digital infrastructure banking experts based in Australia and Norway-based angel investors” to help expand across the UK.

In case anybody has forgotten, Brillband currently only sells Fibre-to-the-Premises (FTTP) based broadband packages over CityFibre’s network in Scotland. At launch this was only available to parts of Glasgow and Renfrewshire, but they’ve since gone live across areas of Aberdeen, Dundee, Edinburgh, Inverness and Stirling to match CityFibre’s current footprint.

The new investment is said to value the company at £5.4m, although valuing a new ISP before it’s had time to build a strong customer base – in this already over-crowded market of broadband providers – is not a task for the faint of heart. The provider needs to be given time to show that it can break into the market successfully, ideally without breaking itself in the process.